Is design like art? Often said to be subjective and objective? Maggie Macnab aims to share her thoughts and understanding in Decoding. 1 quote from Decoding Design: Understanding and Using Symbols in Visual Communication: ‘Designers need to recognize that, though their goal is to influen. . Maggie Macnab, author of Decoding Design, discusses her new book, her approach to design and her interest in symbology.

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Book Review: Decoding Design, by Maggie Macnab – Core77

In my original, I wrote bosun instead of boson, the former being nautical shorthand for boatswain, and I come from a naval family, so I apologize for the hasty typing. Fill yourself up with information and let your unconscious shake it down to the relevant stuff. But I still don’t think you can’t prove a negative. What is Exhibition Design illuminates the thread of history This title reveals how common symbols resonate at a gut level.

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Author Maggie Macnab Discusses Using Symbols in Design

Symbols are intuitive and immediate. We human beings see the golden ratio in nature all the time, so it is familiar enough to our visual system to be at least as pleasing as it is familiar. The golden ratio’s applicability to man-made forms is a little hazier than its observation in nature, mavgie may have some connection to catching glimpses of animals in clouds.

While we don’t yet know what the physicists will find, that doesn’t mean we don’t have guesses like the doom and gloom above. That said, some pundits and even a few scientists have postulated that the tiny black holes that might be created when particles collide in this enormous underground atomic racetrack might not fade away as quickly as predicted, which may pose a very unlikely, but still paranoia inducing risk to mankind.


Would you like to tell us about a lower price? Ten subsequent chapters each introduced drsign a compelling illustrated plate by Joel Nakamura illuminate the subject by “bringing shape to meaning,” and vice versa by means of case studies, “deconstructions” of well-known logos, and depictions galore–all-the-while demonstrating how visual communication can “tap into the dynamic energy of the collective psyche.

Visual communication that conveys intuitive information instantaneously, but in a substantial and meaningful way, is crucial to success. Just put it down and tackle it again after a breather.

My dad read science fiction to me at bedtime when I was dwsign, my mother introduced me to Freud and Jung, and I was a big fan of Greek macab, as well as drawing and painting.

Well researched, well designed, well referenced, and with hundreds of visual entry-points for the reader, it successfully achieves its claim–a must-buy for design students and visual communication practitioners–even the best-read in our field are sure to learn and benefit from it.

Scientists are meant to probe the unknown, and I applaud them for it. Amazon Second Chance Pass it on, trade it in, give it a second life. K Reset Password Please enter your email and we will send an email to reset your password. Back in the day, designers enjoyed a seat in the Board Room. Account Options Sign in. I find being aware of diverse resources and nature essential, and I hope it does that for others as well.


Read, highlight, and take notes, across web, tablet, and phone. My commentary on the potential destruction of the universe was meant to reference that assumption.

See all 19 reviews. Like all epiphanies it takes serious concentration and then a complete letting go of any expectation. Desiggn the ratio is around 1.

Do you have any advice for designers? AmazonGlobal Ship Orders Internationally. I like the basic premise and overall design of this book; however, I found the New Age-y, attribution-free, pseudo-science style of the actual writing to be distracting to the point of irritation. More effective and aesthetic visual communication is the initial and primary intent of this work, but the underlying message is that we must pay more attention to natural process to be able to fit within its scheme.

Which is to say, not very likely at all.

Decoding Design

I’d like to read this book on Kindle Don’t have a Kindle? She pulls back macnah veil over several logos and other designs to reveal the hidden meaning just below the surface. I would rate the likelihood of catastrophe as on par with a maritime vessel falling off of the edge of the earth when it reached the borders of cartography labeled decoidng “Here Be Dragons” in the pre-Magellan era.

All the way down to the twisted helix at the core of our DNA. Goodreads is the world’s largest site for readers with over 50 million reviews.